Read this before shopping on Black Friday

Next November 27 we will have in our hands the multi-retailer event: Black Friday.

The fans of the discounts will be alert about promotions until Cyber Monday on November 30.

This will be a particular year for the Black Friday. The Covid-19 situation all over the world will affect in a particular way the presence of people in the stores. Many cities, companies and brands encourage their customers to buy online. But we understand that sometimes temptation exceeds everything.

In this article we will make a review for the shopping enthusiasts who need to have extreme attention before shopping at Black Friday.

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Which is the typical image of Black Friday? Crazy shoppers waiting at the main entrance of the stores, fighting and running to find the offers. They are waiting for that Christmas sale that represents months and months of savings.

Could you imagine that situation in 2020? The pandemic is a special scenario for the shoppers and also for the brands and stores. Public health officials urging buyers to stay at home. Try to manage your anxiety and get the same product online. All the shoppings and stores have online shops and for the first time exclusive priority will be given to those who buy through the website and online stores.

Online Precautions

The days before Black Friday are the moment where brands get in touch with their customers. They can do this via email, social networks and television advertising. Try to search the sources of the offers. If you get an email from a company or store, check the complete URL of the website.

Secure all devices where you are doing reviews and shopping. Keep updated all the security and services providers in your mobile, laptop or tablet. Also check the url from the online store.

When you have to pay, the address bar of the browser has to start with “https://”. When you find this a small lock icon means that the website is secure and your purchase is protected. Paying by credit card is the safest way to do it because the card companies have fraud protection programs in case of any trouble. Avoiding debit cards will secure the access of your saving account (directly linked with your debit card).

Bank´s notifications via email or SMS could help to control your transactions.

If you bought something in the past, check the payment mode before shopping, in general this configuration can be modified in the customer profile. Avoid sites requiring payments details from your bank.

Remember this: Someone could call or email you asking for personal information or card numbers, PIN or any kind of personal details. Never reveal card information to anyone.

When you try to find your purchasein the online stores, stay focused on the most reputable retailers. If you find some site with suspicious low prices, unclear descriptions, an unprofessional design, be careful. Also verify if the store offers a high availability of hard-to-find items, this probably will be something fake.

The design of the online stores will offer a mix between huge discounts and not-so-hot products. This will give to the user the sensation of being the ultimate bargain seaker: going through a path of limited offers.

Doing a good research, before Black Friday sale day will help to decide in a better way your items. A lot of reviews online of the products made by communities and users will give you really good insights about your futures purchases.

Face-to-Face Instructions

Probably some stores and shopping centers will open their doors with some protocol for covid-19. Many people are not familiar with online shopping. There is a little fear of suffering some kind of scam or problem. Perhaps they are simply old school and want to make their purchases on a regular and personal way.

If you still want to go to the store, feel the real experience of testing the products, remember: we are in a Pandemic context. Covid-19 crisis is something very serious. Keep your social distance at any moment outside and inside the store. Use your facemask everywhere. Try to prepare a list of products or items, prioritizing to spend the minimum amount of time inside the store.

Friendly Reminder: If you want to buy something Do it online. Also keep in mind that you will possibly spend a lot of time at home next year. Try to improve your home supplies, your entertainment system or your workstation (better keyboard, monitor, mouse, headsets, any item that allows you to be more comfortable working at home).

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